For entrepreneurs ready to move with meaning. We help bold thinkers and brands find clarity, build trust, and show up louder — without losing their taste.

Minchki is the brand studio of Nimisha Inc. We thrive on collaborating with good people with big ambitions. We love collaborating with you to build brands and create content with character.

BUILD A BRAND FROM SCRATCH

REPOSITION & REBRAND FOR NEW GOALS


BRING YOUR DREAM IDEA OR SIDE HUSTLE TO LIFE

LAUNCH A NEW CAMPAIGN WITH OOMPH

“Blown away by the outcome. Exceeded my expectations and lit a fire under me to get my brand growing and moving now that I have such amazing branding.”

— GRAYSON GINGERLY

“I knew from the beginning I could trust Nimisha, even when we had feedback along the way she was able to use her creativity and talent to come back with smart solutions.”

— DAYLE (J&JOSH)

“We have spoken to so many different people over the last few months but there is no one like Nimisha when it comes to understanding the client’s needs. She goes above and beyond 
the brief given.”

— JOANA (CIRCOLO)

About Nimisha

Minchki is a creative studio led by Nimisha Gupta—Aussie-born, London-based, globally tuned.
Rooted in strategy, driven by design, we build brands that speak with substance and move with meaning.

From ideas to identities, content to campaigns, we craft brand worlds that feel as good as they look.
Our work bridges business and culture—elevating equity, clarifying direction, and making every touchpoint count.

Think of us as your strategic spark and creative partner—here to help you move, shift, grow.

Nice to meet you


DESIGN MENTORSHIP

Helping creatives own their story and build trust with their audience.

WORKSHOPS & SPEAKING

Sessions for teams and creatives looking to grow with intention.

COLLABS & PARTNERSHIPS

Helping creatives own their story and build trust with their audience.


WHAT WE DO

  • Brand Identity

  • Brand Strategy

  • Campaign Ideation

  • Creative Direction

  • Digital Design

  • Packaging

  • Copywriting & Tone of Voice

  • Web Design & Development

  • Marketing Collateral

THE MINCHKI METHOD™

01—WE LISTEN AND LEARN

02—STRATEGIC THINKING

03— BUILD YOUR BRAND WORLD

04—ALIGN FOR AMPLIFICATION

OUR IMPACT

  • Strategic Clarity

  • Founder Confidence

  • Creative Edge

  • Visual Consistency

  • Market Differentiation

  • Cultural Impact