Minchki is the creative studio of Nimisha Inc. we operate globally, bringing high standards, innovative thinking, and quality to the table. We turn ideas into distinct brands that people swoon over. Our approach is highly collaborative, working with teams and founders who need help unlock their potential. Branding is a team sport, and we often collaborate with creative experts we admire to create brands with character.
Strategy is our anchor.
Taste is our compass.
Trust is our currency.
Paragon <br/> <em> A modern perfumery for a contemporary customer <em>
Protégé <br/> <em> Protégé’s mission is to democratize access to your dream career. </em>
ARCADE CARS <br/><em> Where nostalgia and craftsmanship converge
BLOOMI <br/> <em> A new age florist. </em>
Natalie Obradovich <br/> <em> A photographer with a love of travel</em>
Essaworld <br/> <em> The future of wellness from within. </em>
Aesch <br/> <em> A content platform that stays one step ahead, for you and with you. </em>
Ruuby App <br/> <em> You beauty concierge at home </em>
THE MINCHKI METHOD™
01 — Listen & Learn
We immerse ourselves in your vision, understanding the nuances that make your brand unique.
02 — Strategic Thinking
Combining insights with creativity, we develop strategies that align with your brand's objectives and audience.
03 — Build Your Brand World
Through design and narrative, we craft a cohesive brand universe that tells your story authentically.
04 — Align for Amplification
Ensuring consistency across all touchpoints, we position your brand for meaningful impact and recognition.
WHAT WE DO
Brand Identity
Brand Strategy
Campaign Ideation
Creative Direction
Digital Design
Packaging
Copywriting & Tone of Voice
Web Design & Development
Marketing Collateral
THE MINCHKI METHOD™
01—WE LISTEN AND LEARN
02—STRATEGIC THINKING
03— BUILD YOUR BRAND WORLD
04—ALIGN FOR AMPLIFICATION
OUR IMPACT
Strategic Clarity
Founder Confidence
Creative Edge
Visual Consistency
Market Differentiation
Cultural Impact
Minchki is the brand studio of Nimisha Inc. We thrive on collaborating with good people with big ambitions. We love collaborating with you to build brands and creating content with character.